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asiaone - 14 days ago

Global digital out of home marketplace launches in Australia

Global digital out of home marketplace launches in AustraliaGlobeNewswireApril 21, 2021London / Sydney, April 21, 2021 (GLOBE NEWSWIRE) -- 22 April, London / Sydney - Leading global digital out of home marketplace VIOOH, today announced its expansion into the Australian market, partnering with JCDecaux Australia to enable its premium digital inventory to be traded programmatically. VIOOH’s platform now connects advertising buyers and sellers in a premium marketplace, making JCDecaux Australia’s digital out of home (OOH) street furniture and large format inventory easily accessible in the Australian market.   Led by a team of digital OOH and programmatic tech experts, VIOOH is pioneering the transformation of the OOH sector, championing its role in enhancing omni-channel digital campaigns through the use of programmatic capabilities and data.  


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